COTR, a company specializing in adult wellness products, has appointed Dr. Alix Agar to its Medical and Therapeutic Advisory Board. Dr. Agar brings her expertise as a licensed marriage and family therapist and certified sex therapist with a PhD in Clinical Sexology.
What Happened
COTR announced the appointment of Dr. Agar, who will serve as the company's Sexual Wellness and Intimacy Expert on its Medical and Therapeutic Advisory Board. According to COTR, Dr. Agar brings a wealth of expertise to guide the company's ongoing commitment to innovation, education, and holistic sexual wellness.
Dr. Agar is the founder of Big Sister Therapy in Los Angeles, where she has built a trusted practice that supports individuals and couples as they navigate sexual health, intimacy challenges, and communication barriers. Her inclusive, client-centered approach empowers clients to embrace sexual wellness, strengthen emotional connections, and cultivate more fulfilling relationships.
Background and Context
Dr. Agar's appointment comes at a time when the adult industry is increasingly recognizing the importance of prioritizing consumer well-being and safety. COTR's commitment to innovation and education aligns with this trend, as companies seek to provide products and services that promote healthy relationships and intimacy.
As a sought-after speaker, Dr. Agar has presented at conferences and events nationwide, advancing critical conversations about sexual health, personal growth, and relationship dynamics. Her efforts to dismantle societal stigma and create safe, nonjudgmental spaces where individuals can explore and embrace their authentic selves have earned her widespread recognition.
Why it Matters to the Industry
The appointment of Dr. Agar to COTR's advisory board is significant for several reasons. Firstly, it underscores the importance of prioritizing consumer well-being and safety in the adult industry. By collaborating with a clinical expert like Dr. Agar, companies can develop products and services that truly resonate with and support their customers.
Secondly, Dr. Agar's appointment highlights the growing recognition within the industry of the need for holistic approaches to sexual wellness. As consumers become increasingly savvy about their health and well-being, companies are responding by developing products and services that address not just physical pleasure but also emotional and psychological needs.
What Comes Next
Industry professionals will have an opportunity to meet Dr. Agar in person at the sexual wellness conference Stimulate 2026, where she will be present at the COTR booth throughout the event. Dr. Agar will be on-site and available to speak with attendees about the clinical benefits of COTR's product portfolio and how brands like Le Wand, b-Vibe, and The Cowgirl can be integrated into therapeutic practice and client care.
As part of the advisory board, Dr. Agar will collaborate with COTR's leadership and product development teams to provide clinical insights into consumer needs, support educational initiatives, and help shape messaging that aligns with evolving conversations about intimacy and wellness.
Key Facts
- COTR has appointed Dr. Alix Agar as its Sexual Wellness and Intimacy Expert on its Medical and Therapeutic Advisory Board.
- Dr. Agar is a licensed marriage and family therapist and certified sex therapist with a PhD in Clinical Sexology.
- She is the founder of Big Sister Therapy in Los Angeles, where she has built a trusted practice that supports individuals and couples as they navigate sexual health, intimacy challenges, and communication barriers.
- Dr. Agar will collaborate with COTR's leadership and product development teams to provide clinical insights into consumer needs, support educational initiatives, and help shape messaging that aligns with evolving conversations about intimacy and wellness.
- Industry professionals can meet Dr. Agar in person at the sexual wellness conference Stimulate 2026, where she will be present at the COTR booth throughout the event.
